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Weâre always thrilled to share the latest developments from our world. From new product releases to activations and events, read all about it right here. Our curated news page brings you the most exciting developments across our spirits portfolio, gathered from trusted external industry and consumer sources.
UK bars waste ÂŁ1.9m worth of gin
Spirits distributor Paragon Brands has kicked off The Big Gin Swap, a programme which helps bars in the UK exchange their leftover, half-full bottles for new ones.
Paragon Brands: alcoholic slushies set to be hottest cold drinks this summer
Alcoholic slushies are set to be the nationâs hottest trending drink this summer, with one in four Brits (24 per cent) naming the refreshing twist on classic cocktails as their number one boozy beverage for the coming months.
Drinks Distributor Bringing Innovation to Sector
The managing director of a Manchester business specialising in unique and unusual premium drinks brands has spoken to Insider about how the company is driving innovation in the sector.
Naud drops new Ron Venezuela 12 Year Old Golden Rum
Naud, The Noble and Unusual Distillery, is dropping a brand-new rum, Ron Venezuela 12 Year Old Golden Rum, in collaboration with Venezuelan distillery DestileriÌa Sofa.
Paragon Brands named as exclusive UK distributor for Zamora spirits and liqueurs
The drinks importer-distributor Paragon Brands has announced that it will be the exclusive UK distributor of Zamora Company spirits and liqueurs.
Celtic Whisky Distillerie unveils new Gwalarn Celtic Malt
French whisky brand Celtic Whisky Distillerie has launched a new mixed-malt blended whisky, Gwalarn Celtic Malt.
Rythmik Cocktails honours ƻubrówka Bison Grass with latest cocktail mix
World-famous Polish vodka brand ƻubrówka and its famed bison grass ingredient are being celebrated in a new, limited edition Christmas Apple Pie cocktail by Rythmik Cocktails.
GâVine extends June range with launch of new watermelon variant
Premium French gin brand, GâVine has announced that Watermelon will be the latest addition to the June by GâVine range. GâVine is a one-of-a-kind gin brand with roots in the Cognac region of France.
Polish brand ƻubrówka launches bison grass beer
Polish vodka brand Ć»ubrĂłwka has launched its the first-ever craft beer, the Ć»ubrĂłwka Bison Grass Wheat beer. Ć»ubrĂłwka is the worldâs third largest vodka brand.
Industry experts join ambitious McConnellâs Irish Whisky team in Belfast
Irish Whiskey is one of the fastest growing drinks categories in the world, and among the whiskies that are most in demand is Belfast Distillery Companyâs McConnellâs Irish Whisky.
Hidetsugu Ueno among cocktail legends launching Gaz Regan fundraiser
Hidetsugu Ueno, one of Japanâs most famous bartenders, has teamed up with a group of other legends in cocktail-making on a charity project celebrating the life and career of Gaz Regan.
Easy Pusserâs Painkiller Cocktail recipe
The Painkiller cocktail is already promising a lot with a name like that. Health claims and cures aside, we think itâs going to be your new favourite summer rum drink. Piña Cowho?
Four in ten Brits are 'proud' to be rulebreakers - as they share top rules they break
Four in ten daring Brits say they are âproudâ to be rulebreakers â with exactly half admitting they only pretend to read a Terms & Conditions document, a study has found.
Todayâs the day that the Navy took sailorsâ free Rum away
After 239 years of issuing a daily allowance of âNavy strengthâ rum to its sailors, the British Admiralty brought the tradition to an end on July 31st, 1970 â and in so doing, created âBlack Tot Dayâ.
Dingle Distillery announce release of LĂșnasa Single Malt
Dingle announce the release of the fourth in its Wheel of the Year series, LĂșnasa Single Malt Dingle Distilleryâs upcoming whiskey release, LĂșnasa Single Malt, the latest edition in its Wheel of the Year series, which comes after the successful launch of their Samhain, LĂĄ Le BrĂde and Bealtaine editions.
Zubrowka adds Vanilla Vodka to its Biala range
Paragon Brands has announced Zubrowka has launched Zubrowka Biala Vanilla as the latest addition to its Biala Vodka range.
King joins former Royal Yacht Britannia sailors in old Navy Rum tradition
The King joined former Royal Yacht Britannia sailors in reviving an old Royal Navy tradition â and drank a tot of Pusserâs Rum.
Bob Dylanâs whiskey appoints UK distributor
Musician Bob Dylanâs Heavenâs Door whiskey has named Paragon Brands as its new UK distributor, taking over from When We Are Giants.
Belfast Distillery Company major milestone with the arrival of pot stills
Progress on the new J&J McConnellâs Distillery and Visitor Experience on the Crumlin Road in north Belfast has marked a major milestone with the arrival of three new state of the art whiskey pot stills.
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